Matt Sills Photographer
We were briefed to design the rebrand for Matt Sills – a local, Portsmouth based Photographer. The new logo was primarily to be used on Matt Sills’ website (http://www.mattsills.co.uk/) where he showcases his portfolio of amazing editorial and commercial work. The brief was for a bold, type-based logo utilising his preferred brand colours of a strong yellow.
We sketched out some initial concept ideas for the typeface by hand to create a variety of unique and distinctive logos for Matt to choose from. The final design chosen was an uppercase font with Matt’s name within a boxed design. The finalised logo is a bold and impactful design that works well both in print and digitally.